Both work with roofers. The question is what you buy: a monthly retainer, or a fixed-scope audit and a site you own.
They are a roofing-focused shop with a long client roster, real design capability, and a marketing program that runs month after month. If you want a partner handling ads, content, and site changes on an ongoing basis, that is a legitimate way to buy, and they do it competently.
A retainer is activity for a month. It renews because the work is never finished by design, and the price is quoted per client rather than published. When you stop paying, the program stops with you, and what you keep is whatever happened to be built along the way.
Two fixed prices, both published on this site. $2,500 buys the audit and the blueprint, which are yours whether we build it or your own developer does. $15,000 and up buys the site, once, and then nothing. You are buying an asset with an end date on the invoice, not a subscription to attention.
The rows below are the same comparison in detail. Read them and decide which of the two you actually want to be paying for in eighteen months.
ROWS DESCRIBE PUBLICLY OBSERVABLE POSITIONING AT TIME OF WRITING. VERIFY DIRECTLY BEFORE DECIDING.
Leads that arrive through organic search and referral close at 50–70%. Cold paid-ad leads close at 8–15%. The same lead count is not the same business.
That is the close rate on cold paid traffic. It is why buying more clicks rarely fixes a roofing company's revenue problem, and why the structure of the site matters more than the media spend.
A paid, fixed-scope audit of your site, your market, and the questions your buyers ask. Ends in a written rebuild plan.
The blueprint gets built. Page architecture, structured data, internal-link model, and copy that answers those questions.
Indexing submission, schema validation, llms.txt, and a post-launch crawl confirming every page shipped as specified.
It is our own comparison, written by us, using publicly observable criteria. Where Roof-Rank does not yet have something, client case studies, for one, the row says so instead of claiming otherwise.
Yes. Paid Discovery Roofing is a standalone deliverable, and the blueprint it produces is yours regardless of who builds it. Some clients use it to hold their current provider to a specification.
Weeks to months, depending on the market's competitiveness and the site's existing authority. That is the honest sourced range and we will not compress it in a sales conversation.
$2,500, and the blueprint is yours either way.